This is a global call to find the next visionary owner of The Best You — a well-established personal development brand built over 15+ years. The winner will receive full ownership of the brand and its digital, community, and educational assets.

Yes — only one person will be selected to take full ownership of the brand. That said, if you want to be seriously considered, you’ll need to submit a thoughtful application that shows us your vision, experience, and drive. In short: make us love your form. Only those who apply with real intention and alignment will be in the running.

A panel of 3 judges — including Bernardo Moya — will review all entries. Judging is based on experience, vision, team capability, and alignment with the brand's purpose.

It’s a skill-based competition — not a giveaway, not a raffle, and not a public auction. Candidates are selected based on merit, vision, and alignment with the brand’s mission.

No — this is not for sale through traditional channels. The goal is to find the right person, not the highest bidder.

The winner will receive full ownership of The Best You brand and its core assets — including domains like thebestyou.co, thebestyouexpo.com, nlplifetraining.com, and others. It also includes trademarks, a 95,000+ contact email list, our digital content library (magazine, courses, summits, podcasts), active social media accounts, and the NLP Life Training platform. You’ll take over a fully built ecosystem with real reach, brand equity, and infrastructure.

The fee filters out casual interest and ensures we only receive applications from serious, experienced candidates. It helps protect the process and fund the transition.

No. This is not a franchise. This is full brand ownership — including the ability to run it, evolve it, or scale it in your own way. No conditions.

Yes — the list remains active and highly valuable. It contains over 95,000 contacts gathered through opt-ins, event attendance, purchases, and engagements across multiple platforms. Some of our Instagram accounts also receive excellent engagement — not just in follower count, but in comment activity and interaction. The main email list regularly sees open rates of 20–30%, which is well above industry average for audiences in this space.

While this is not a mentorship program, the transition will be supported with a full asset handover and documentation. Depending on the winning candidate, Bernardo may offer strategic advisory support as part of the transition.

You don’t need a large team, but you do need the capacity to lead, scale, and execute. This opportunity is best suited for someone with leadership experience and a plan to build or expand a team if needed.

Yes. This is open to global applicants aged 18+. All entries must be submitted in English.

Top applicants may still be contacted for other opportunities. The top 5 will receive a personal call with Bernardo Moya, regardless of outcome.

The official entry deadline is June 30, 2025. The Promoter reserves the right to extend the deadline if necessary, but we advise applying early to be prioritized.

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